South African President Jacob Zuma was one of the many leaders at the World Economic Forum on Africa to join the Davos Debates on YouTube. President Zuma replied to the question about the impact the FIFA World Cup 2010 will have on the entire continent.

Numerous participants at the meeting held in Cape Town from 10 – 12 June 2009 taped their answers to the question: "Will the whole of Africa benefit from the FIFA World Cup 2010 in South Africa?" at a specially designed video corner at the Cape Town International Convention Centre.